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With the 2022 Beijing Winter Olympics now just one year away, three winter sport industry experts looked ahead to the event and also examined some of the challenges and problems currently facing winter sports. Currently, there are multiple opportunities and threats to consider, from the problems posed by the global pandemic to an upsurge in Chinese interest in the winter sports sector. The speakers provided insights from their work in winter sports and responded to questions from the webinar’s guests.

Hosted by Professor Simon Chadwick with:
• Bruno Cercley –President & CEO Groupe Rossignol
• Sarah Lewis – OBE, former Secretary General of the International Ski Federation and former winter Olympian
• Hermann Winkler – Founder of SnowHowChina and Co-Founder Snow51, former SVP Swarovski Asia

For more information about the MSc in Sports Industry Management please visit our website
MSc in Sports Industry Management | emlyon business school (em-lyon.com)

与“FeichangFresh“乐队一起为中国冬运摇滚！

作为中国第一个HIP-HOP组合，“FeichangFresh“乐队一直来制作有关冬运的说唱歌曲和视屏，并且在所有相关的中国在线频道播出，这一乐团组合在中国有着数百万追随者。

“生于柏林，长于北京”，两位德国歌手——雅克（Jaques）和阿森尼（Arseny）用汉语谱写和演唱他们的歌词。