1.000 SKI INSTRUCTORS FOR CHINA!
1.000 SKI INSTRUCTORS FOR CHINA!
(March 2020)
A lot of Chinese first-time skiers still have a negative initial experience on snow as China is facing a severe shortage of qualified ski instructors. Without qualified ski instructors, China is running a high risk of missing its ambitious targets to become a ski-nation.
On behalf of the Austrian Federal Ministry of Digital and...
FIRST SWISS SINA CUP IN JUNGFRAU SKI REGION
FIRST SWISS SINA CUP IN JUNGFRAU SKI REGION, January 2020
THRILLING FIVE-DAY SWISS ALPINE EXPERIENCE
January 2020. Chinese winter sports enthusiasts recently experienced the thrill, excitement and adrenalin rush of a personal encounter with many things the Swiss hold dear. In a five-day excursion to one of Europe’s most beautiful ski area, the Jungfrau Ski Region,...
SINA CUP SÖLDEN, INNSBRUCK AND ITS SURROUNDING 2020
SINA CUP 2020 BACK IN SÖLDEN, INNSBRUCK AND ITS SURROUNDING
When Sina Sports, China’s leading online sports provider and Sina/Weibo’s Alpine partner SnowHow China brought the Sina Ski Cup back to the Alps recently, participants experienced so much more than ski racing. The Austrian SINA CUP in Sölden and Innsbruck and its surrounding has reached an incredible media outreach...
One-year to Beijing – assessing winter sports ahaed of the 2022 Olympics
emlyon business school – Webinar
With the 2022 Beijing Winter Olympics now just one year away, three winter sport industry experts looked ahead to the event and also examined some of the challenges and problems currently facing winter sports. Currently, there are multiple opportunities and threats to consider, from the problems posed by the global pandemic to an...
Andorra Sports Startups Challange
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